Partner relationship management — Affise https://affise.com/blog/tag/partner-relationship-management/ Performance Marketing & Mobile Attribution Platform Tue, 28 Mar 2023 08:49:05 +0000 en-US hourly 1 What is Partner Relationship Management? Here’s Everything You Need to Know https://affise.com/blog/partner-relationship-management/ Thu, 07 Oct 2021 06:57:10 +0000 https://affise.com/?p=15874 Rather than building a direct sales operation, many businesses are finding it easier to develop partner programs to help them scale revenues more rapidly and cost-effectively. According to Gartner,  65% of organizations in high-tech industries have adopted Partner relationship management programs (PRM) in the last 15 years. Those companies, however, that do rely on non-direct […]

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